Cleanse and refresh your curls with As I Am Cleansing Pudding Moisturising Cleanser that is sulfate-free. Dunk and bathe your hair with this unique blend of natural ingredients including saw palmetto and phytosterols, that helps to eliminate DHT build-up from the scalp and promote healthy hair growth from the follicular level.
- Cleanses hair of residue and product buildup
- Natural ingredients
- Rids scalp of excess sebum
- Environmental impurities and shedding scalp debris
- Provides a soothing scalp treatment
- Rub a liberal amount within palms and distribute throughout wet hair.
- Lather product through hair and massage into scalp
- Carefully detangle hair with a wide-tooth comb.
- Leave on 3-5 minutes to eliminate shedding scalp debris.
- Rinse well.
- Repeat only if necessary to remove excessive product build-up.
Aqueous (Water, Aqua Purificada, Purified) Extracts: Citrus Reticulata (Tangerine)¹, Cetrimonium Chloride, Cetyl Alcohol², C12-15 Alkyl Lactate, Cetearyl Alcohol², Polyquaternium-37, Propylene Glycol Dicaprylate/Dicaprate, PPG-1 Trideceth-6, Glycerin¹, Phytosterols¹, Serenoa Serrulata Fruit Extract¹, Aloe Barbadensis Leaf Juice ¹, Ricinus Communis (Castor) Seed Oil¹, Poyquaternium-10, Piroctone Olamine, Potassium Sorbate, Methylisothiazolinone, Fragrance/Parfum, Limonene.
Source: 1-Natural, 2-Coconut
Who are we?
That is why AQ Online was built on the quote "Be the change you want to see"
We wanted to become better versions of ourselves and create the change we wanted to see in our community. So we took action and started our store whilst at university in August 2019. We have since been working hard to create opportunities for other small business owners by providing a platform like never seen before.
Why choose us?
We understand the complexity of hair care & beauty that is why our number one goal is to provide a diverse range of products. We want you to have the freedom of choice and for you to feel represented.
We contribute positively to our community by being a leading black-owned retailer. The black lives matter movement is at the core of what we do and we aim to provide transparency and safe products at your doorstep.
We build a relationship with you and recommend the best hair care and beauty products for your needs. We do this by having knowledge of the industry and keeping up with the latest trends. Our website functions to simplify the online shopping experience.
Please note that Home Decor and Soap Flowers have a processing time of 2/3 working days.
COVID-19 Update [16th January 2021]
We are open but ask that you allow at least one working day for your products to be processed and packed.
Please note there are still some disruptions in the delivery network, due to COVID-19. We kindly ask that you allow up to 5 working days for all UK deliveries and up to 10 working days for all International.
Are you black-owned?
Yes we are! Find out more about us here
Can I return my product?
We accept returns within 14 days in their unused condition or if the merchandise is defective and faulty.
Do you offer Free Shipping?
We offer free shipping for UK orders over £60.
Do you ship internationally?
We ship worldwide. Please use the shipping calculator to get your exact shipping price.
How much does delivery cost?
UK standard shipping is £3.99 for hair care orders. Please refer to the delivery estimator for worldwide delivery & home decor items.
Please note that the ingredient lists are subject to change by the manufacturer.
From time to time manufacturers may make ingredient changes to some of their products due to a variety of reasons such as adding newer more natural raw materials or botanicals becoming available.
These changes could make a product look slightly different from its predecessor in colour , fragrance and texture.
If you are unsure of any ingredients for a product. Please email us at firstname.lastname@example.org and we can confirm the ingredients of our current batches.
Payment & Security
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.